Surveys that feel like a quick chat.

Instead of a long form, people answer a few friendly questions in a conversation. The bot follows up where it matters, and you get clean, tagged results instead of a spreadsheet to untangle.

Higher completionSmart follow-up questionsThemes tagged automatically
Visit feedbackafter appointment
  1. Thanks for visiting today! How was your experience?
    12345
  2. 4, pretty good
  3. Glad to hear it. What’s one thing we could do better?
  4. The wait at the front desk was long.
  5. Thanks, that’s useful. Would you like someone to follow up?
    Yes pleaseNo, all good
  6. Response saved · tagged “waiting time”
Why it matters

People don’t hate giving feedback. They hate long, rigid forms that ask twenty questions and never ask why.

Before and after

More answers, better answers.

Drag across to compare a traditional form with a conversational survey.

Today
  • Long forms people abandonTwenty fields on one screen, half left blank.
  • No chance to ask whyA low score with no explanation.
  • Free text nobody readsHundreds of comments sitting in a spreadsheet.
  • Results weeks laterBy the time it’s analysed, it’s out of date.
With Pico Labs
  • A short conversationOne question at a time, on any device.
  • Smart follow-upsIt asks why when an answer needs context.
  • Themes tagged automaticallyComments grouped into clear topics.
  • Live resultsSee what people say as responses arrive.

Drag the handle to compare

What we build

Everything a survey should do.

01

Conversational questions

One friendly question at a time, with ratings, choices and free text, on web, email links or WhatsApp.

WebWhatsAppEmail
02

Adaptive follow-ups

Asks a follow-up only when it helps, for example, “what went wrong?” after a low score.

BranchingFollow-ups
03

Automatic theming

Free-text answers are grouped into themes like waiting time or pricing, with example quotes.

Text analysisSentiment
04

Any language

Respondents answer in their own language; results come back in yours.

Multilingual
05

Field surveys

For teams collecting responses in person, including areas with weak connectivity.

Field teamsOffline-ready
06

Live dashboard

Scores, themes and trends update as responses come in, with exports when you need them.

DashboardCSV export
How it works

From questions to clear findings.

  1. 01

    Define what you need to learn

    We start from the decision you want to make, then write the fewest questions that get you there.

    • Goals
    • Question design
  2. 02

    Design the conversation

    Questions, follow-ups and tone are shaped to feel natural for your audience.

    • Branching
    • Tone
  3. 03

    Pilot and adjust

    A small group tries it first, and we fix anything confusing before the full launch.

    • Pilot
  4. 04

    Launch and report

    Responses flow into a live dashboard with themes and highlights you can share.

    • Dashboard
    • Summary
Prefer to talk it through?

Call our team and speak with the people who would actually build it.

Talk to our team+1 (214) 644-0566
Where it fits

Where it gets honest answers.

Healthcare

Patient feedback

Short check-ins after a visit or treatment.

For exampleA clinic spots waiting time as the top theme within a week.
Retail

Customer satisfaction

Post-purchase and delivery feedback.

For exampleDelivery complaints are traced to one courier region.
HR

Employee pulse

Regular, anonymous check-ins with staff.

For exampleTeams share honest workload feedback in two minutes.
Nonprofit

Programme surveys

Beneficiary and field surveys for programme teams.

For exampleField staff collect responses in local languages.
Events

Event feedback

Quick feedback right after an event or session.

For exampleOrganisers see which sessions landed before the day ends.
Tools & technology

Works where your audience already is.

Leading language models for understanding answers, delivered through the channels people already use.

What you get

Feedback you can act on.

Not just a survey link, a clear picture of what people are telling you.

Survey designThe right questions, in the right order.
Conversational flowFollow-ups and branching that feel natural.
Channel setupWeb, email, WhatsApp or field devices.
Theme analysisFree text grouped into clear topics.
Live dashboardScores and themes as responses arrive.
Findings summaryA short write-up of what matters most.
FAQ

Common questions.

Something else on your mind? Ask us directly. A real person will reply.

Ask a question
Can responses be anonymous?

Yes. Surveys can be fully anonymous, linked to a known contact, or a mix, depending on what you need and what respondents agree to.

Can we reuse our existing questions?

Yes. We can turn your current questionnaire into a conversation and suggest where to shorten or add follow-ups.

How are open-ended answers analysed?

They’re grouped into themes with sentiment and example quotes. You can review and rename themes at any time.

Does it work without internet?

For field teams, we can provide an offline-ready version that syncs responses once a connection is available.

Can we export the data?

Yes. Responses and themes can be exported to CSV or sent to your own systems through an API.

Keep exploring

Often paired with this.

Let’s talk

Have an idea? Let’s build it properly.

Tell us where you want to go. We’ll come back within one business day with a clear next step.

Call us+1 (214) 644-0566 Email ussales@picolabss.com Start a projectFree consultation